Who we are

The pages on the website (‘the Website’) are published by Perma Pure LLC, a company registered in the United States of America, whose registered address is Perma Pure LLC, 1001 New Hampshire Ave., Lakewood, NJ 08701 USA (‘Perma Pure’).

What are cookies?

When you visit Perma Pure’s Website, Perma Pure uses cookies to maintain your connection to the Website. A cookie is a small file of letters and numbers that is stored on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer’s hard drive.

Cookies help Perma Pure to provide you with a good experience when you browse the Website and also allow Perma Pure to improve the Website. By continuing to browse the Website, you are agreeing to the use of cookies. If you do not agree to the use of cookies, please stop using the Website immediately.

The cookies which are used

Perma Pure uses the following cookies:

  • Strictly necessary cookies. These are cookies that are required for the operation of the Website. They include, for example, cookies that enable you to log in to secure areas of the Website.
  • Analytical/performance cookies. These allow Perma Pure to recognize and count the number of visitors and to see how visitors move around the Website when they are using it. This helps us to improve the way the Website works, for example, by ensuring that users are finding what they are looking for easily.
  • Functionality cookies. These are used to recognize you when you return to the Website. This enables Perma Pure to personalize content for you and remember your account preferences.
  • Targeting cookies. These cookies record your visit to the Website, the pages you have visited and the links you have followed. Perma Pure will use this information to make the Website and the advertising displayed on it more relevant to your interests. Perma Pure may also share this information with third parties for this purpose.

Third-party cookies

Please note that third parties (including, for example, providers of external services such as web traffic analysis services) may also use cookies, over which Perma Pure has no control. These cookies are likely to be analytical/performance cookies or targeting cookies. The types of third-party cookies that might be used include:

Google Analytics

The Website uses Google Analytics, a web analytics service provided by Google, Inc. (“Google”). Google Analytics uses cookies (text files placed on your computer) to help website operators analyze how users use the site. The information generated by the cookie about your use of the Website (including your IP address) will be transmitted to and stored by Google on servers in the United States. Google will use this information for the purpose of evaluating your use of the Website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf. Google will not associate your IP address with any other data held by Google. By using this Website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.

Sharing tools

This Website uses sharing tools. Sharing tools allow you to share content through social networks such as YouTube, Facebook or Twitter. When you use one of these buttons, the social networking site may place a cookie on your computer. This would be a third-party cookie set by the social networking site. If you have any questions about the use of these third-party cookies, you should check the relevant social networking site’s cookie policy.

How to refuse the use of cookies

You may refuse the use of cookies by selecting the appropriate settings in your browser. However, if you do this you may lose some useful functionality such as personalization and “keep me signed in” and “remember me” features.